DHAKA: Banglalink, one of the leading telecom operators in Bangladesh, recently distributed 1,000 recycled school bags among primary school children across three different districts.

Banglalink Brand Ambassador Shakib Al Hasan, also world famous Bangladeshi all-rounder cricketer, attended the program to distribute the school bags among the children.

Banglalink’s head of PR and Communication (Marketing) Sharfuddin Ahmed Chowdhury, PR and Communication Manager (Marketing) Ifthekhar Azam, Regional Commercial Head M Babul Haque, also Mass Market Sales & Distribution of Khulna, also were present in the function.

The schools where the bags were distributed are Purba Basabati Government Primary School in Bagerhat, Sishu Swarga Primary School in Jessore and Sachibuniya Government Primary School in Batiaghata of Khulna.

As a socially responsible corporate entity Banglalink has been working tirelessly in bringing positive changes in the country.

This bag distribution campaign, which started in 2013, is a first of its kind in Bangladesh.

Not only is it addressing the issues of the needs of the lesser privileged, it is also making efficient use of plastic material used to print billboards.

Banglalink has come up with this unique and innovative idea of recycling these into bags for school children which otherwise would have been dumped or burnt as waste.

Babul Haque, Regional Commercial Head, Mass Market Sales & Distribution, Khulna, Banglalink, said, “Banglalink has always been about to start something new and bring positive change, through innovative ideas and this idea is as innovative as it gets. The children's smiles make it all worth it, and I hope that they all have a bright future ahead. This initiative is provided for the school children and we are proud to be a part of this unique initiative.”

Banglalink is the 2nd largest mobile telecom operator in Bangladesh with over 30 million subscribers, and a subsidiary of Netherlands based Vimpelcom Ltd.

BDST: 1719 HRS, OCT 12, 2014