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10th YKK Global Marketing Forum held

Business Desk |
Update: 2016-02-28 05:02:00
10th YKK Global Marketing Forum held

DHAKA: YKK Bangladesh Pte Ltd, a member of the world largest Japanese zipper manufacturer YKK Group, organized its 10th Global Marketing Forum on February 27 at The Westin hotel in Dhaka.

The program was also arranged at Radisson Blu in Chittagong on the following day to carry on YKK Philosophy ‘The cycle of Goodness’ which means ‘No one prosper without rendering  benefit to others’.

However, YKK Bangladesh Pte Ltd incorporated in 2000 in Dhaka Export Processing Zone and started production from 2002.

YKK Bangladesh completed its expansion of 2nd and 3rd Phases in 2005 and 2011 respectively. From the time of its establishment in Bangladesh, YKK is supporting local garments manufacturers and exporters to overcome the challenges, says a press release.

According to the release, it regularly holds forum for apparels industries personnel where YKK delivers the latest market information and trends.

This forum conveys information regarding the threats and opportunities of apparels market in the world and also shares the understanding among others for the Global Buyer’s prospect in different aspect for the new era.

‘This forum creates tremendous productive guidelines for the garment manufacturers in our region by highlighting global trends as well as new specifications for the competitive market,’ it added.

More  over  YKK  Bangladesh has  taken  the  initiative to  increase  production capacity  gradually, will be near  about double Y’20, also  established  R&D  function and  limited  plating facility, plan to  increase gradually.

‘Beside we have plan Snap & Button fastener facility in the year 2019, which will create the job opportunity as well as support apparel industry to face new millennium challenge.’

YKK Bangladesh Pte Ltd managing director Koichi Matsushima conveyed his opening speech for the forum. Melissa Kamath, Global  Marketing  Group of YKK (USA) inc; Angela Muller, Global Marketing group of  EMEA; Takujiro Ashikari, Global Marketing  Group of YKKK Japan; Clarisse Sarvonat from China National Marketing Group and Alson NG, the Regional Marketing Manager from YKK Holding Asia-Singapore were also present at the event.

Close to 550 leading persons from RMG sectors also attended the program.

YKK created the opportunity for them to exchange their opinions with the global personnel of YKK regarding this industry.

The release further said, YKK Bangladesh is the company, which has the commitments not only for their business development but also the improvement for society and economic development in this country.

BDST: 1605 HRS, FEB 28, 2016
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